TY - BOOK AU - SANKARAN S TI - BUSINESS ECONOMICS SN - 978-93-81430-57-6 PY - 2024/// CY - CHENNAI PB - MARGHAM PUBLICATIONS KW - BUSINESS KW - ECONOMICS KW - R-23 N1 - ECONOMICS; ECONOMICS; BBA & MBA N2 - "Business Economics" by Dr. S. Sankaran is a foundational textbook widely used in Indian universities that explains core concepts and applications of economics from a business perspective, with a focus on managerial decision-making and real-world problem-solving ER -