SHAH KRUTI <br/><br/>
ADVERTISING AND PROMOTIONS AN IMC PERSPECTIVE ADVERTISING AND PROMOTIONS AN IMC PERSPECTIVE 

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 - NEW DELHI  TMH  2010 
 - 987 
<br/><br/><label>ISBN: </label>0-07-008031-3 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT ADVERTISING PROMOTIONS 
<br/><br/><label>Dewey Class. No.: </label>659.1 SHA  / SHA