ICFAI PRESS <br/><br/>
MARKETING COMMUNICATIONS MARKETING COMMUNICATIONS 

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 - HYDERABAD  I U PRESS  2004 
 - 370 
<br/><br/><label>ISBN: </label>81-7881-989-9 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT COMMUNICATION MARKETING 
<br/><br/><label>Dewey Class. No.: </label>651.74 IUP  / ICF