ADVERTISING PRINCIPLES AND PRACTICE (Record no. 10741)

MARC details
000 -LEADER
fixed length control field 00579nam a2200253Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240107s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-203-2612-1
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 WEL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number WEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name WELLS WILLIAM
245 #0 - TITLE STATEMENT
Title ADVERTISING PRINCIPLES AND PRACTICE
245 #0 - TITLE STATEMENT
Title ADVERTISING PRINCIPLES AND PRACTICE
250 ## - EDITION STATEMENT
-- 6th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. NEW DELHI
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. PHI
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent 598
365 ## - TRADE PRICE
Price amount 350
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term following geographic name entry element ADVPRIPRA
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name BURNETT JOHN
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name MORIARTY SANDRA
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
Holdings
Date last seen Total checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Public note Lost status Damaged status Not for loan Withdrawn status Home library Current library Date acquired Source of acquisition Cost, normal purchase price
07/01/2024   659.1 WEL 14509 350.00 07/01/2024 Reference MBA         Central Library, Aditya Institute of Technology and Management Central Library, Aditya Institute of Technology and Management 07/01/2024 JYOTHI BOOK DEPOT 350.00
07/01/2024   659.1 WEL 14510 350.00 07/01/2024 Reference MBA         Central Library, Aditya Institute of Technology and Management Central Library, Aditya Institute of Technology and Management 07/01/2024 JYOTHI BOOK DEPOT 350.00
07/01/2024   659.1 WEL 14511 350.00 07/01/2024 Book MBA         Central Library, Aditya Institute of Technology and Management Central Library, Aditya Institute of Technology and Management 07/01/2024 JYOTHI BOOK DEPOT 350.00
07/01/2024   659.1 WEL 14512 350.00 07/01/2024 Book MBA         Central Library, Aditya Institute of Technology and Management Central Library, Aditya Institute of Technology and Management 07/01/2024 JYOTHI BOOK DEPOT 350.00